May 19, 2003
Platinum Goes Aluminum
UPN's much hyped "Hip-Hop Drama" Platinum, which sparked a lively discussion here last month, seems to have met its demise.
Platinum Gets Cancelled
The hip-hop drama "Platinum" has not been renewed for the fall season, representatives for UPN confirmed with AllHipHop.com. After starting with near record-breaking ratings, the show’s Nielson status plummeted.
“Its not coming back next year,” a rep for UPN said, "The ratings were the same as 'Haunted' was when we cancelled it last year."
"Platinum" was a hip-hop family saga based on two brothers, Jackson and Grady Ellis (Jason George and rapper Sticky Fingaz of Onyx), who ran an independent record company.
The Sophia Coppola-produced show was a huge success initially, garnering it extremely high reviews and generated significant controversy for its content. Even mogul Russell Simmons spoke out in support of the realism of the plot.
The show delved primarily into the seedy underbelly of the music industry, something that Naji [sic] Ali of Project Islamic H.O.P.E. said was the curse of the show.
"If they were true to making a real hip-hop show, they wouldn’t have focused on the negative," Ali told AllHipHop.com. “We are vindicated.” When the show debuted Ali and his organization proposed a boycott of the show if the creators didn’t attempt to change the content...
This show didn't spark enough interest for me to keep watching after the first two episodes, but I'm not happy to see it disappear so quickly, and I'm skeptical about Najee Ali's claim that his protests are vindicated by this result. As far as I can remember, commercial television has never gotten comfortable with any Black oriented show that wasn't a straight-up sitcom, from Frank's Place on down to City of Angels.
Posted by jsmooth995 at May 19, 2003 5:52 PM
Just as I thought. No surprises here. I'm glad another trash got taken out of TV. But there are more trash that needs to be taken out (like those reality shows, isn't all just about the same?). Congrats to Kevin Bray!! Hey Kevin, do you see this?! You got CANCELLED! Join the unemployment line like everybody else!
Posted by: DJ Musashi at May 20, 2003 11:59 AM
It could have been a good show. It had a good concept but the problem was just that it was badly written in my opinion. If HBO had produced the show... it could have been completely differint.
Posted by: Cal Ulmann at May 20, 2003 3:02 PM
I agree with Jay. Didn't like the show too much but I certainly don't like how it was cancelled so soon. Look at all of the other trash on tv that survives!
And I was just speaking to my friend about this yesterday. This brings back painful memories of South Central being cancelled...
Posted by: Madison at May 20, 2003 3:15 PM
Rapper Eve will pop up next season with her sitcom “Opposite Sex,” but the Ruff Ryder isn’t a replacement for ‘Platinum,’ the rep stated.
Great.
Posted by: becca at May 20, 2003 10:36 PM
I am a school counselor and a mother. However, I would not let my 7 year old son watch the show. I really enjoyed watching PLATINUM. It had that New York Undercover fill to it. I loved the music. I do not understand why anyone would make sure a fuss about the show. It is just TV. I do not like Buffy and I did not watch it. Everyone who does not enjoyed the show has the right to change the channel. I was looking foward to UPN on Tuesday night(DAMN).
Posted by: KeithJ. Bryant at May 26, 2003 7:45 PM
This was a great show and it surprises me to know that it was cancelled. I had to do a search on Google to find this out. I am so pissed-off and furiated. I don't even like hip-hop music, but I loved the show for it's story and drama. It is a sort of "The Sopranos" in a hip-hop scene. Arghh!! This was good and now they put on "Top Models"? What a lame show!!
Posted by: Paul at May 28, 2003 12:24 AM
I thought platinum was a great show. to me it was real and maybe the realist show on t.v right about now. I think just because it was a black show it didnt last. thats the way it is and will always be unless they sell out to the white audience like damon wayans in my wife and kids, damn i loved platinum and it will be missed
Posted by: heather at May 31, 2003 11:51 PM
im glad they took this show off the air...the dialogue was so phony...the charachters were contrived, and it did NOT really represent the industry..i can say that as a former intern at a major rap label...i know a middle -aged caucasian man wrote these scripts...none of it was believable...in particular the white rapper
Posted by: mo at June 19, 2003 5:44 PM
im glad they took this show off the air...the dialogue was so phony...the charachters were contrived, and it did NOT really represent the industry..i can say that as a former intern at a major rap label...i know a middle -aged caucasian man wrote these scripts...none of it was believable...in particular the white rapper
Posted by: mo at June 19, 2003 5:44 PM
You know what...
I am a black mand and I never even watched this show. Why are people shocked it got cancelled?
It didn't have a strong audience. The ratings dropped drastically every episode.
It was trash.
Don't be surprised.
Posted by: Lightingbird at July 13, 2003 2:32 AM
I loved the fukin show it wuz great. I can't believe they took it off the air. Also the part about the white rapper, what a white guy isn't aloud to rap? I rap and I'm whiter the white bread. Racist people make me sick
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I was very disappointed Platinum got cancelled cause i liked the show. Does anybody have all the episodes on videotape? If you do, email me cause i wanna get all the episodes. I'll pay anybody who has them.
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