October 29, 2008

Obama Infomercial 10/29/08 (VIDEO)

The full video of Obama's prime time infomercial/commercial address, that aired on many TV channels tonight.

Obama Infomercial Video, a Closing Argument to the Everyman

Senator Barack Obama will use his prime-time half-hour infomercial on Wednesday night to make what is effectively a closing argument to a national audience of millions. At times he will speak directly into the camera about his 20-month campaign, at others he will highlight everyday voters, their everyday troubles, and his plans to address them.

Mr. Obama’s campaign agreed to provide The New York Times with a minute-long trailer for the 30-minute program, which is to run on four broadcast networks at 8 p.m. It will be the first time in 16 years that a presidential candidate has bought network time, in prime time, for a prolonged campaign commercial.

The trailer is heavy in strings, flags, presidential imagery and some Americana filmed by Davis Guggenheim, whose father was the campaign documentarian of Robert F. Kennedy. As the screen flashes scenes of suburban lawns, a freight train and Mr. Obama seated at a kitchen table with a group of white, apparently working-class voters, Mr. Obama says: “We’ve seen over the last eight years how decisions by a president can have a profound effect on the course of history and on American lives; much that’s wrong with our country goes back even farther than that.”

Then, while standing before a stately desk and an American flag, Mr. Obama, in a suit, says: “We’ve been talking about the same problems for decades and nothing is ever done to solve them. For the past 20 months, I’ve traveled the length of this country, and Michelle and I have met so many Americans who are looking for real and lasting change that makes a difference in their lives.”

Jim Margolis, Mr. Obama’s senior advertising strategist, said the program would then go on to feature “the stories of four different Americans, or American families, and kind of what they’re confronting.”

Obama Infomercial 10/29/08 (VIDEO)

Posted at October 29, 2008 8:36 PM